CC fundraising campaign 2010

Yesterday (US time) Creative Commons launched the annual fundraising drive for this CC fundraising campaign 2010 - icon2010. Each year CC encourages its community to donate, to help them continue their important work. This year the campaign has a superhero theme. Although the CC logo might be sporting a shiny (Doctorowesque) red cape, the campaign actually focuses on real-world CC superheros.

In Joi’s words:

Our challenge ahead is to join forces with this legion of CC Superheroes to fight the forces that don’t want an open web, or do not understand that sharing is a good thing. This fall, we’re recruiting a team of CC Superheroes to lead the world in the fight for creativity and innovation. We need to raise $550,000 by the end of the year to power up and support the work we’re doing. As a superhero, your role will be to donate, spread the word, and fundraise on our behalf. As an existing supporter of CC, you already believe that a sharing world is a good world. You have fueled our work and kept us going strong, and we thank you for that. It will take nothing short of a superhero’s strength to get us to where we need to go.

In the campaign’s announcement, CC CEO Joi Ito shared a few of the international CC Superheroes—including GlaxoSmithKline, Pratham Books and SoundCloud—so allow me to take this opportunity to tell you about some of our very own Australian CC Superheroes, using our amazing tools to save people from failed sharing.

The Australian Bureau of Statistics makes available to everyone comprehensive data on all aspects of Australian life, including population, economy, environment and industry. Delia Browne has long been a friend of ccAustralia and an open education advocate here in Australia and around the world. She was one of the drafters of the Cape Town Open Education Declaration and was a co-founder of the Peer 2 Peer University (P2PU). The Australian Broadcasting Corporation has been bringing together ABC professionals with audiences in an open-ended process of participation, co-creation and collaboration through ABC Pool. Another long-time friend of ccAustralia, Andrew Garton, has a string of CC-related projects too long to include in this post in full! Most recently, he took up a position with video-sharing platform EngageMedia, and has been broadening his experiences with CC through his extraordinary Sarawak Gone micro-documentary series.

If you release your creative works under a CC licence or reuse materials released under one, please consider supporting Creative Commons. Giving money is not the only way to help (but it is of course much appreciated!) — you can also help spread the word. CC has even released a convenient Superhero Toolkit to help the campaign go viral.

Join us in this fight for a free world — donate today.

Credits—Banner Photo: Adaptation (crop and resize) of ‘365_049‘ by Canned Muffins, CC BY 2.0 Generic. Image: ‘CC with cape‘ by Creative Commons Corporation, CC BY 3.0 Unported.